Privacy Policy

earfl, Inc ("earfl ") values the privacy of our members and others (collectively or individually "Users") who visit www.earfl.com and our application on Facebook, Trudat, (the "earfl Service"). This statement governs information you provide to us or that we learn from your use of the earfl Service and tells you how we may collect, use, and in some instances share this information.

The Information earfl Collects

User Provided Information: You provide to earfl what is generally called "personally identifiable" information when you register, such as your email address and mobile phone number.

Cookies: When you visit the earfl Service, we may send one or more cookies - a small text file containing a string of alphanumeric characters - to your computer. earfl uses both session cookies and persistent cookies. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to the earfl Service. By using these cookies, we can "remember" what you have done on the earfl Service before and personalize our site for you. These persistent types of cookies can be removed, but each web browser is a little different, so please look through your browser "Help" file to learn the correct way to modify your cookies set-up. Please note that disabling cookies may prevent you from accessing some of the functionality and site offerings available via the earfl Service.

Automatically Collected Information: When you visit the earfl Service or open one of our HTML emails, we may record certain information from your web browser by using different types of technology, including "clear gifs" or "web beacons". This "automatically collected" information may include your Internet Protocol address ("IP Address"), web browser type, the web pages or sites that you visit just before or just after the earfl Service, the pages you view on our site, and the dates and times that you visit.

The Way earfl Uses Information

earfl uses the information that we collect to provide to you all of the features and services found on the earfl Service. We will use your email address, without further consent, for non-marketing or administrative purposes such as notifying you of major site updates.

earfl may use all of the information that we collect from our Users to understand the usage trends and preferences, to improve the way the earfl Service works and looks, to improve our marketing and promotional efforts, and to create new features and functionality.

earfl may use automatically collected information and cookies information to: (a) remember your information so that you will not have to re-enter it during your visit or the next time you visit the earfl Service; (b) provide custom, personalized advertisements, content, and information; (c) monitor the effectiveness of our marketing campaigns; and (d) monitor aggregate usage metrics such as total number of visitors and pages viewed. z,p. earfl will not use your email address or other personally identifiable information to send promotional or marketing messages without your consent or except as part of a specific program or feature for which you will have the ability to opt-in.

When earfl Discloses Information earfl may disclose both personally identifiable and automatically collected information to affiliated companies or other businesses or persons to process such information on our behalf, to provide website maintenance and security, to offer certain features on the earfl Service, to assist us in improving the way the earfl Service works and looks, and to creat new features. We require that these parties agree to process such information in compliance with our Privacy Policy, we use reasonable efforts to limit their use of such information, and we require these parties to use any other appropriate confidentiality and security measures.

We may share automatically collected and other aggregate non-personally-identifiable information with interested third parties to assist them in understanding the usage patterns for certain content, services, advertisements, promotions, and/or functionality on the earfl Service.

Except as otherwise noted in this Privacy Policy, earfl does not share personal information about earfl Service users with third parties unless doing so is appropriate to carry out a user's request or it reasonably believes that doing so is legally required or is in earfl's interest to protect its property or other legal rights or the rights or property of others.

We do not share User information with other third-party organizations for their marketing or promotional use without your consent or except as part of a specific program or feature for which you will have the ability to opt-in.

User Profile and Password

You have access to your personal information and you may update, correct, or delete your member information and email subscription preferences at any time.

To protect your privacy and security, we take reasonable steps to verify your identity before granting User's profile access. You are responsible for maintaining the secrecy of your unique password and account information at all times.

Children

Consistent with the federal Children's Online Privacy Protection Act of 1998 (COPPA), we will never knowingly request personally identifiable information from anyone under the age of thirteen (13). Any person who provides their personal information to earfl through the earfl Service represents that they are 13 years of age or older.

Third-party Advertisers, Links to Other Sites

earfl may allow other companies, called third-party ad servers or ad networks, to serve advertisements within the earfl Service. These third-party ad servers or ad networks use technology to send, directly to your browser, the advertisements and links that appear on the earfl Service. They automatically receive your IP Address when this happens. They may also use other technologies (such as cookies, JavaScript, or web beacons) to measure the effectiveness of their advertisements and to personalize their advertising content.

earfl does not provide any personally identifiable information to these third-party ad servers or ad networks without your consent or except as part of a specific program or feature for which you will have the ability to opt-in. However, please note that if an advertiser asks earfl to show an advertisement to a certain audience or audience segment and you respond to that advertisement, the advertiser or ad-server may conclude that you fit the description of the audience they were trying to reach.

You should consult the respective privacy policies of these third-party ad servers or ad networks. earfl's Privacy Policy does not apply to, and we cannot control the activities of, such other advertisers or websites.

Our Commitment to Data Security

No data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us and you do so at your own risk. Once we receive your transmission, we make reasonable efforts to ensure security on our systems. We use secure server software (SSL) and firewalls to protect your information from unauthorized access, disclosure, alteration, or destruction. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of such firewalls and secure server software.

If earfl learns of a security systems breach, then we may attempt to notify you electronically so that you can take appropriate protective steps. By using the earfl Service or providing personal information to us you agree that we can communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the earfl Service. earfl may post a notice on the earfl Service if a security breach occurs. If this happens, you will need a web browser enabling you to view earfl's Service. earfl may also send an email to you at the email address you have provided to us in these circumstances. Depending on where you live, you may have a legal right to receive notice of a security breach in writing. To receive a free written notice of a security breach (or to withdraw your consent from receiving electronic notice) you should notify us via email at privacy@earfl.com

Special Note to International Users The earfl Service is hosted in the United States. If you are a User accessing the earfl Service from the European Union, Asia, or any other region with laws or regulations governing personal data collection, use, and disclosure, that differ from United States laws, please note that you are transferring your personal data to the United States which does not have the same data protection laws as the EU and other regions, and by providing your personal data you consent to:

  • the use of your personal data for the uses identified above in accordance with the Privacy Policy; and
  • the transfer of your personal data to the United States as indicated above.

In the Event of Merger or Sale

If earfl should ever file for bankruptcy or have its assets sold to or merge with another entity, information earfl receives from you through the earfl Service is a earfl asset and may be transferred.

Changes and Updates to this Privacy Policy

We may occasionally update this Privacy Policy. When we do, we will also revise the "effective date" on the Privacy Policy. For changes to this Privacy Policy that may be materially less restrictive on our use or disclosure of personal information that you have provided to us, we will attempt to obtain your consent before implementing the change. We encourage you to periodically review this Privacy Policy to stay informed about how we are protecting the personal information we collect. Your continued use of the earfl Service constitutes your agreement to this Privacy Policy and any updates.

Contacting earfl

If you have any questions, comments, or concerns about this Privacy Policy, please email us at privacy@earfl.com.

Postal Mail Address: earfl, Inc. 2321 4th Street, Suite 7, Berkeley, CA 94705

Effective Date: Nov 15, 2007